12/14/2015

Dubai Properties brings Smart Bikes™ to Business Bay

Safe, fast, convenient and green transportation now Available for the first time in the Middle East at Bay Avenue

Dubai, UAE – 14 December 2015: Dubai Properties, a leading Dubai-based real estate master developer and manager, has welcomed Smart Bike (SB) UAE to their new home at Bay Avenue in Business Bay. A brand new concept in the UAE, the service was launched last week by HH Sheikh Hasher Al Maktoum who commended the concept for being a green and convenient mode of alternative transportation for all the residents and visitors of Business Bay.

Based in Bay Avenue, Smart Bike UAE provides a convenient means of transportation at Business Bay which is affordable, enjoyable, safe and environment friendly. Originally developed in Germany, Smart Bike seeks to create a wide network of short distance transportation that will support current transport facilities, closing the gap between the commuter and his destination, and provide a method of transportation that is both convenient and fun to use.

“The soft launch of this unique concept is already proving to be very popular among the community of Business Bay,” said Mohamed Bin Essa, Executive Director Retail & Commercial Properties, Dubai Properties. “We’re always exploring and introducing new and innovative options to facilitate and enhance the lives of the residents and visitors of our destinations, and Smart Bikes makes a perfect addition to what Business Bay has to offer. Now our visitors can swiftly move between their offices, to the malls, or to the metro stations, and enjoy a new green and safe transportation concept”.

Smart Bike UAE offers two different options for people to get around the Business Bay area, either as a passenger or cyclist, with bikes available for hire at kiosks at three different locations: Business Bay Metro Station, Bay Square and Bay Avenue.

“Business Bay is the ideal destination to become the home of Smart Bike UAE,” said Mohammad Noureddine, Senior Marketing Manager at SB UAE. “This new service will definitely be a great alternative to the daily commuters who live or work in the district, on their way to or from the metro, as well as all the visitors to the outdoor retail areas and promenades.”

The grand launch of Smart Bike UAE will take place on Wednesday 30th December, when the Bay Avenue car park will be transformed into a full-on celebration, complete with a biking track for test drives, live music and performances, giveaways and other exciting activities.

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